Fashion Ads
Diesel Fuel for Life is the new fragrance by Diesel for men and women. Based on the looks of the bottle, reminding of an old ...
This print ad for ZU Shoes is, despite beliefs, targeted towards women not to men. I say this because I found it very disapproved by…men.
The concept of “femme fatale†is so common in fashion advertising, whether it’s clothes, accessories or fragrances. I don’t think it’s such a great print either but it s not the worst ever. As long as women think is logic and they buy it, then this ad has done its job.
I mean what woman wouldn’t want to look gorgeous and have a crowd of stunning men dieing for her? And if those shoes make her look dazzling, well…it’s quite a simple concept. Anyway, the city background is better than the Windows-like country one.
ZU Shoes
ZU Shoes ZU Shoes: Trail of Destruction
Advertising Agency: 303 Group, Perth, Australia
Creative Director: Lindsay Medalia
Art Director: Richard Berney
Photographer: Juliet Taylor, LOOK production
Stylist: Sara Francis, LOOK production
Retoucher: Greg Ross, momentum
Published: August 2007
Hi, I'm a guy (heterosexual)
Hi,
I'm a guy (heterosexual) and I liked the ads!
Those are "cruel bitch" shoes after all aren't they? They put women in the subliminally recognized "good breading stock" pose that fits our blueprint for a mate (with us since primeval times) and thus start the stirrings in our gonads; and yet they are capable of destroying the very vulnerable parts of our anatomy that cause the conditioned response they helped to create!
Personally, I like feisty threatening women who know the reaction they cause! Who the hell wants a shrinking violet or a push-over? Give me an equal partner in the sack any day!
Come on girls stomp a few weaklings for the sheer hell of it.
Mike - IQ 154 (and 2 Master's Degrees!)
Oops! That'll teach me to
Oops! That'll teach me to check out the spelling before posting; that should be 'breeding stock' not 'breading stock', - it's nothing to do with baking!
Mike :-)
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