Diesel is Fuel For Life

Diesel Fuel for Life is the new fragrance by Diesel for men and women. Based on the looks of the bottle, reminding of an old whiskey bottle, the whole advertising campaign uses vintage reference and a sort of a saloon feeling. "Finally legalized" and "Use with Caution" can be read on the printed ads. Forbidden pleasure is not illegal anymore but is still as dangerous. The art direction is great as well as the copy. Maybe they should have stick to prints, TV ads kill the mystery.

Advertising Agency: FFL (Fred Farid Lambert), Paris, France
Creative Directors: Fred & Farid
Copywriters, Art Directors: Juliette Lavoix, Pauline de Montferrand
Photographer: Nick Knight
Accounts: Emmanuel Ferry, Nathalie Chopra, Vanessa Roghe

Bettine-Fuel For LifeBettine Clement-Fuel For LifeClement Didier-Fuel For LifeDidier Gaelle-Fuel For LifeGaelle Jared-Fuel For LifeJared Judith-Fuel For LifeJudith-Fuel For Life MathieuMathieu Roxanne-Fuel For LifeRoxanne

Category
in

Fashion Ads

print ads

"Human After All" is the latest advertising campaign for Diesel denim. The seven frames take us into a technology ruled...read more

in

Fashion Ads

print ads

GAP partnered with Hollywood director Sofia Coppola and Wieden + Kennedy in New York to make a new stylish and original fashion holiday...read more

in

Fashion Ads

print ads

The 9th edition of the Campari Calendar shows a change of style. Campari Tales, the concept for the year 2008, is a glamorous...read more

in

All things chic

style icon

Benjamin Anderson's biggest passions are portraits. That's because this type of art work provokes him to find a representation that reflects the many different...read more

in

Fashion Ads

Givenchy

Client: Givenchy Parfums Advertising Agency: BETC ETOILE ROUGE, France Agency management: Brune Buonomano,...read more

in

Fashion Ads

ZU shoes

Sofie Satin Cloche : champagne/cobalt blue color block, black patent leather piping; gunmetal button, silk duchesse satin and is made in the USA.read more

in

Fashion Ads

Dolce&Gabbana

Milan and Sicily, black-white and colours, modernity and tradition: opposites meet in the Dolce & Gabbana Spring Summer 2020 advertising...read more

in

All things chic

metallic necklace

"I'm not interested in giving a didactic final meaning" to his works, says artist Jeremy Geddes (his website here) in an interview for Sprayblog. "I just want...read more

in

Fashion Ads

print ads

Advertising Agency / Production: Кинограф Art Directors: Ð’. Кокошко Creatives: Л. Лылык, К. Черных, Д. Марусов, А. КрÐ...read more

in

Shoes

vintage trend

Gypsy sandals from L.A.M.B. showcase your edgy style. Gypsy sandals have an variable buckle closure, padded footbed, eye-catching metal heel.read more

in

Fashion Ads

print ads

Advertising Agency: H-Paris. France /\ Creative Director: Benoit Devarrieux /\ Art Directors / Copywriters: Nicolas Poillot, Philippe Boucheron /\...read more

in

Fashion Ads

print ads

Don't you just love these new ads for IKEA? The international home product retailer borrows fresh new ideas from fashion. The latest IKEA printed ads feature...read more