IKEA goes fashionable

IKEA goes fashionable
IKEA goes fashionable

Don't you just love these new ads for IKEA? The international home product retailer borrows fresh new ideas from fashion. The latest IKEA printed ads feature what seems to be a fashion studio furnished in a typical minimalist and utilitarian manner by designer Peter Løchstøer. The model's clothes are made from bed linen and pillow cases also from IKEA.

Ikea Print Advertising Campaign - 1

Ikea Print Advertising Campaign - 2

Ikea Print Advertising Campaign - 3

Advertising Agency: DDB Oslo, Norway
Art Director: Morten Foss
Copywriter: Espen Dysvik Hagen
Designer: Peter Løchstøer
Photographer: Massimo Leardini

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By Haut Fashion , 18 February 2018

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The concept of “femme fatale” is so common in fashion advertising, whether itâ...

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Gap print ads

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The four tv commercials are charmingly odd, with storytelling...

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Bettine

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By Haut Fashion, 15 November 2017

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By Haut Fashion, 4 December 2017

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By Haut Fashion, 6 February 2019

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Luciano Carvari - Flora Amore - Ad Campaign...

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By Haut Fashion, 28 May 2018

Jennifer Connelly is a Balenciaga woman

Jennifer Connelly for Balenciaga fall 2009

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By Haut Fashion, 9 November 2019
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