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A magic world for fearless ladies

Jonas Löfgren - Bath
Jonas Löfgren - Bath

Jonas Löfgren is a young Swedish illustrator who draws sulky, mysterious young feminine figures. His graphite and watercolor heroines remind me of Wednesday Adams or of Amelie, both intelligent, fearless, young ladies with a quirky persona.

Jonas Löfgren - Diamond no.5Jonas Löfgren - Diamond no.5

Löfgren also provides illustration for Lula magazine, where his works have another approach, closer to fashion and showbiz world. Portrayals of Chlöe Sevigny wearing Louis Vuitton or Mary-Kate Olsen in Lanvin are indeed, something unique in the glamour industry.

Delicate lines and magic backgrounds are also two important features of Jonas works. If you ask me, I'll tell you that this Swedish artist doesn't just draw. He explores a feminine universe with the talent of a psychologist, showing us the complexity of his character's dreams, feelings and beliefs.  

Image gallery:
Jonas Löfgren - A Perfect Mess, Lula Magazine
Jonas Löfgren - A Perfect Mess, Lula Magazine
Jonas Löfgren - Bath
Jonas Löfgren - Bath
Jonas Löfgren - Five Birds
Jonas Löfgren - Five Birds
Jonas Löfgren - Lula Magazine, Lydia Deetz
Jonas Löfgren - Lula Magazine, Lydia Deetz
Jonas Löfgren - Rooftop
Jonas Löfgren - Rooftop
Jonas Löfgren - The Cellar
Jonas Löfgren - The Cellar
Jonas Löfgren - The Diamond
Jonas Löfgren - The Diamond
Jonas Löfgren - The House
Jonas Löfgren - The House
Jonas Löfgren - Whale Hunt
Jonas Löfgren - Whale Hunt

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By Haut Fashion , 22 February 2019

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By Haut Fashion, 17 May 2018

Fashion Illustration Spanning the Globe

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By Haut Fashion, 6 April 2019

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By Haut Fashion, 10 February 2019

How to soften a John Galliano look

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I was never a John Galliano fan, it sort of creeps me out- he’s too theatrical for my taste- but some of his designs can be easily worn and this is one of those. John Galliano I think we can even transform that aggressive gothic-punk sort...

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By Haut Fashion, 6 April 2020

Optimistic brushes of color

Estera, Perfect Morning

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  • jersey dress
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By Haut Fashion, 21 March 2019

Winter hats

Winter hats

This trend started just a few seasons ago- the ladies hat, once an essential accessory for an elegant outfit, is yet again a fashion statement. They’re not only chic but very practical too. This season, women's fashion hats range from beanies, rib knit...

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By Haut Fashion, 22 December 2016

Fall 2007 Fashion Trends

Fashion Trends
Big fashion online magazines have established the main trends for this fall. Fashion editors of Style.com named the season’s key looks: 1. Detail Operation 2. Global Exchange 3. Gray Market 4. Knit Parade 5. Suiting Up 6. Winged Migration...

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By Haut Fashion, 1 August 2017

Andrea Wan's reflexive illustrations

Dream On Little Ghosts, illustration by Andrea Wan

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  • ankle boots
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By Haut Fashion, 3 May 2019

Naja Conrad's illustrated women

Naja Conrad's illustrated women

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By Haut Fashion, 20 December 2017

Choon Fai Yip - Awakening of the puppresses

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Choon Fai Yip, a talented artist from Singapore, scooped the "Iconique Societás Award 2008" for the 'Illustration' category with the Awakening of the puppresses set of drawings. ...

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By Haut Fashion, 21 December 2017
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